Synthetic food colorings such as Red 40, Yellow 5, and other artificial dyes are employed to enhance the visual appeal of snacks, drinks, and sweets, is often said to have behavioral disorders among children, particularly those suffering with attention problems. Certain color additives are being reviewed for possible associations with allergic reactions and carcinogenicity. Experts and regulatory agencies, suggest against reducing the intake of artifical food colouring incorporated food items. A study published in Environmental Research and Public Health, states that Synthetic dyes in food can be harmful to children, causing issues like hyperactivity, behavioral problems, allergies, and even more serious health effects. Kids with conditions such as ADHD or autism may experience worsened symptoms, while even healthy children can face cognitive, behavioral, or nutritional impact